"Thanks for hosting the great Speakers Café last Saturday, it was amazing.Steffi August
Found heaps of golden nuggets, thanks Jason for giving us a better
understanding of finding our niche.
I have two pages of very helpful notes."
This weeks Speaker Cafe on Finding Your Niche, facilitated by Jason Borowicz, was a jam packed session of huge value. Jason had only arrived back to live in the USA a few hours earlier, after his many years as a Kiwi!
We all probably know that understanding our niche is the foundation of attracting the right customers! Yet do we stop and actually review it and define our ideal client. This was the focus and we got amazing value from this session.
If you missed it you can login to the member only area of this site and watch the full reply. See the website login instructions here. Please do so before the next Speaker Cafe which builds on this topic, another practical journey taking you through the steps to Build Our Digital Marketing Plan.
In Jason's wonderful motivational session, we learnt how a niche is the specific way your business helps a particular group of people solve a particular problem.
If we are unsure of our niche, we learnt how difficult it would be to know when the right client was in front of us. We could then struggle to find more clients and the right conferences to speak at, including the best products and services to offer that are related to your topic.
Thanks Jason Borowicz for an inspiring session that helped me hugely to reword and refine my niche, in order to feel really confident about my direction and focus.
Click here to register for the September Speaker Cafe, Build Your Digital Marketing Plan.
Post written by Rob Robertson.